Thursday, 29 November 2012

Sharkwater

1) I think some of the Shark Finner's side of the story was omitted, for an example, it may be the only income that family has.  The message that Rob Stewart is trying to convey is a positive message, so I don't mind that he has biased his documentary in his favor.

2) Rob Stewart and his friends seem to be unaware of the conditions that some of these shark finners.

3) I agree with the message of Rob Stewart  because it's an environmental friendly message, which will help us create a sustainable future.

4) It was clearly biased twords Rob Stewart, like when it played calm music during the shark parts and showed sharks being very calm and 'cute', while only portraying the finners uglier scenarios.

5) I do not agree with the courts overruling of the Shark Fin  Ban. First of all, I do not agree with the fact that sharks are being finned in the first place, because I find it very cruel. Secondly, the fact that they are calling it culturally biased is completely nonsense because the person who proposed the ban in the first place was of Asian heritage.

Wednesday, 21 November 2012

Spellbound Questions

1. Because the director wants the viewers to feel attached to the competitors, so they can share and relate to their experiences.

2. The children the documentary followed each displayed different attitudes and religious beliefs. Another thing that made them stand out from each other was their different studying methods and routines.

3. I agree with the way that some of the children acted, because I understand that studying is the key to success, and the hard work payed off in the end.

4.I think it left out many aspects of the home and school life of the children, and some of the parents may be putting more pressure on their kids than is shown.

5. Depending on the environments the children were interviewed in, I could make various judgement about each child.

Thursday, 8 November 2012

News and Bias questions

1. I think that although Karl Rove as clear ties to the republican party, it is acceptable that he has been hired by Fox News because they are known to be very right wing. People who watch Fox News are not expecting an un-biased opinion.

2. It is in Karl Rove's best interest to delay the call because if Romney wins he will get tax cuts.

3. Because Trump has a reputation to keep, but he is posting clearly biased and immature tweets. It is evident that he is right wing and upset about Obama's victory.

Wednesday, 17 October 2012

Definition of Meme


1.
meme ( /ˈmm/meem)[1] is "an idea, behavior or style that spreads from person to person within a culture."[2] A meme acts as a unit for carrying cultural ideas, symbols or practices, which can be transmitted from one mind to another through writing, speech, gestures, rituals or other imitable phenomena. Supporters of the concept regard memes as cultural analogues to genes in that they self-replicate, mutate and respond to selective pressures.[3]
The word meme is a shortening (modeled on gene) of mimeme (from Ancient Greek μίμημα Greek pronunciation: [míːmɛːma] mīmēma, "something imitated", from μιμεῖσθαιmimeisthai, "to imitate", from μῖμος mimos "mime")[4] and it was coined by the British evolutionary biologist Richard Dawkins in The Selfish Gene (1976)[1][5] as a concept for discussion of evolutionary principles in explaining the spread of ideas and cultural phenomena. Examples of memes given in the book included melodies, catch-phrases, fashion and the technology of building arches.[6]
Proponents theorize that memes may evolve by natural selection in a manner analogous to that of biological evolution. Memes do this through the processes of variationmutation,competition and inheritance, each of which influence a meme's reproductive success. Memes spread through the behaviors that they generate in their hosts. Memes that propagateless prolifically may become extinct, while others may survive, spread and (for better or for worse) mutate. Memes that replicate most effectively enjoy more success, and some may replicate effectively even when they prove to be detrimental to the welfare of their hosts.[7]
A field of study called memetics[8] arose in the 1990s to explore the concepts and transmission of memes in terms of an evolutionary model. Criticism from a variety of fronts has challenged the notion that academic study can examine memes empirically. However, developments in neuroimaging may make empirical study possible.[9] Some commentators[who?] question the idea that one can meaningfully categorize culture in terms of discrete units. Others, including Dawkins himself, have argued that this usage of the term is the result of a misunderstanding of the original proposal.[10]


2.
A meme is a popular reference that can be in the form of an image or text. Memes spread quickly because of how popular they are, and they usually have comedic value. They're like inside jokes that everyone understands.

3.

4.
This meme is called FBF or, Foul Bachelor Frog. Originating from 4chan (as most memes did), Foul Bachelor Frog represents the lifestyle of a Bachelor who is particularly unhygienic,lazy and foul. I can relate to this meme because I'm quite lazy. I'm not unhygienic though, I swear.

Tuesday, 9 October 2012

Trend Tracking

The trend that my group (Me, Kieran, Sami, Elijah) has chosen is Apple products. We will present our assignment in a PowerPoint presentation. The target audience we will be looking at is teenagers.

Friday, 28 September 2012

2 Questions about Media Trends

WTFU 2012 (Obama campaign).

1. Some of the different techniques used to inform, attract and entertain viewers are using a celebrity, using a juxtaposition and using comedy. The celebrity used is Samuel L. Jackson, who is quite popular with many different groups of people. The juxtaposition used in this (soon to be) media trend is the fact that Dr. Suess's nursery rhyme style is put side by side with Samuel L. Jackson's profane language. When Samuel L. Jackson pops up in random places inside the household, it's a shock but it's also funny, which entertains viewers.

2. One of the messages communicated is that Obama is the better choice for a middle class nuclear family like the one that is portrayed in the video, which is the whole point of this video/campaign. Another message that the video sends across is that Romney's campaign choices will affect people of every age group in a negative way.

Wednesday, 26 September 2012

Trend Tracking

1. N/A

2. 5 current trends

i) iPhone
ii) Snapbacks


iii) Jansport backpacks
iv) Twitter
v) Jordans 
3.

i) The iPhone's target audience is teenagers/young adults because the phone allows users to access social media sites, while still maintaining the basic functions of texting and calling.

ii) The target audience for snapback hats are teens, because the hats are stylish because they portray sports team logos and team colors.

iii) Jansport backpacks are targeted at students, because they are stylish backpacks. Most students like being stylish while also practical, which is why Jansport backpacks are a hit.

iv) Twitter's target audience is anybody who has a social life or uses other social media sites. Twitter allows people to talk to their friends or 'tweet' and share updates easily with anybody using twitter. Twitter also helps celebrities speak to their fans en masse.

v) The target audience for Jordans are people who play basketball and teens, usually guys. While the Jordan is a basketball shoe, they have evolved into a culture and a style that many teens and some adults follow.

4. I have purchased Levis slim jeans because they were trendy. I often see people wearing them and I think that they look stylish in them, so I purchased my own pair.