Trend Tracking

1. N/A

2. 5 current trends

i) iPhone

ii) Snapbacks

iii) Jansport backpacks

iv) Twitter

v) Jordans 

3.

i) The iPhone's target audience is teenagers/young adults because the phone allows users to access social media sites, while still maintaining the basic functions of texting and calling.

ii) The target audience for snapback hats are teens, because the hats are stylish because they portray sports team logos and team colors.

iii) Jansport backpacks are targeted at students, because they are stylish backpacks. Most students like being stylish while also practical, which is why Jansport backpacks are a hit.

iv) Twitter's target audience is anybody who has a social life or uses other social media sites. Twitter allows people to talk to their friends or 'tweet' and share updates easily with anybody using twitter. Twitter also helps celebrities speak to their fans en masse.

v) The target audience for Jordans are people who play basketball and teens, usually guys. While the Jordan is a basketball shoe, they have evolved into a culture and a style that many teens and some adults follow.

4. I have purchased Levis slim jeans because they were trendy. I often see people wearing them and I think that they look stylish in them, so I purchased my own pair.